What it is: Apple has emerged as the top vendor of smart watches.
When the Apple Watch debuted in 2015, many people couldn’t think of a use for it. Now a few years later, people have obviously found the Apple Watch useful because wearable computers keep selling and the apple Watch dominates the wearable computer market.
Like any type of a computer, the Apple Watch has multiple uses and people likely use them for different reasons. Many people simply buy PCs to play games and check their email, but many more use PCs for word processing, data analysis, or database management. Just because you may not see a particular need for a PC doesn’t mean that the PC isn’t useful. For the same reason, just because you may not see a need for the Apple Watch doesn’t mean that it’s not useful to someone else.
One huge use for the Apple Watch involves real-time health monitoring. With the latest apple Watch offering cellular network capability, many people are using the Apple Watch specifically for making and taking phone calls along with sending and receiving text messages. You can always misplace an iPhone. It’s much harder to misplace an Apple Watch especially if it’s strapped to your wrist.
The Apple Watch is not just an iPhone shrunk to a wrist-size computer screen. Instead, the Apple Watch is a unique computer all its own. People can use the Apple Watch to use Apple Pay because you can always lose your wallet and credit cards, but it’s much harder to lose an Apple Watch. By making payments through the Apple Watch, you can avoid carrying cash and avoid having no money if you lose your wallet.
The Apple Watch is simply proof that the wearable computer market is growing and healthy. While the Apple Watch dominates the wearable computer market, other wearables are far behind. Fitbit may be the closest competitor, but that’s mostly by focusing on the fitness market. Android Wear? Most people never consider Android smart watches in the same comparison as Android smartphones vs. the iPhone. That’s likely because the Apple Watch was available to everyone while the iPhone was initially only available to AT&T customers.
The Apple Watch is proof that wearable computers aren’t just a fad but a distinct computing market. Not everyone may need a wearable computer, but nearly everyone can benefit from one just like nearly everyone can benefit form owning a PC. The big question is how can a wearable computer help you?